What was Club Penguin?
Club Penguin was a browser-based virtual world built around a colorful snow-covered island. Players created penguin avatars, chatted through a moderated system, earned coins in mini-games, collected clothing and furniture, adopted puffles and gathered for elaborate seasonal parties.
The original game officially launched on October 24, 2005. Disney acquired Club Penguin in August 2007 after the world had already grown to more than 12 million activated users and 700,000 paid subscribers.
After more than eleven years online, the original desktop experience closed on March 30, 2017 as Disney shifted focus to Club Penguin Island. Its rooms, characters, music, parties and community have remained a particularly durable piece of 2000s and 2010s internet nostalgia.